Your For You ✨ folder is a curated image library designed to help you find backgrounds that better reflect your real estate business, the homes in your market, and the locations you serve.

Your folder combines versatile, neutral real estate photography with more personalized imagery based on the information available about your business and market.

The goal? Better image matches, less searching, and a library that feels more relevant to you.

The more information RealEstateContent.ai has about your business and market, the more context we can use when building your For You folder.

Depending on what is available, this can include:

Good to know:

You do not need to have an active listing to have a For You folder.

If no listings are available, your folder can still be curated using the other information available about your business and market.

The For You ✨ folder is a collection of images selected and created with your business in mind.

Rather than relying entirely on a general image library, your For You folder brings together a mix of:

Not every image in your For You folder will be location-specific.

Your library intentionally combines versatile real estate imagery with more personalized and locally relevant options, giving you plenty of backgrounds to choose from for both general and location-specific content.

If you're new to RealEstateContent.ai, we'll begin building your For You ✨ folder automatically during Onboarding.

Once you've confirmed your profile and listing sources, RealEstateContent.ai will use the information available about your business and market to begin curating your image library.

Your For You folder is created right away and automatically selected as your Background Source.

You'll see an initial collection of versatile real estate imagery first, while additional personalized and locally relevant images continue to populate your folder.

Good to know:

You don't need to have active listings for your For You folder to be created. If no listings are available, we'll use the other information available about your business and market.

Step 1: Log into your RealEstateContent.ai account

Step 2: Click Media on the left-hand navigation panel to open your Media Library

Step 3: Open your For You ✨ folder to view your curated image collection

If you already have a RealEstateContent.ai account, you'll see a For You ✨ folder within your Media Library.

From here, you can create your curated image collection using the information available about your business and market.

Step 1: Log into your RealEstateContent.ai account

Step 2: Click Media on the left-hand navigation panel to open your Media Library

Step 3: Locate your For You ✨ folder

Step 4: Click the ✨ button to begin creating your image collection

Step 5: Review your personalization information

Before creating your folder, you'll see some of the information that can help us provide more relevant results, including your:

If any of this information needs to be added or updated, you'll have the option to do so before continuing.

You can also choose to create your folder using the information already available.

Step 6: Create your For You folder

Your folder will become available right away and your image collection will begin populating.

Important:

Your folder may not be finished growing when you first open it!

Additional personalized and locally relevant imagery will continue to populate after your folder is created. You do not need to wait for this process to finish before continuing to use RealEstateContent.ai.

Your For You folder can evolve as new imagery becomes available.

Whether your folder was created automatically during Onboarding or you created it yourself, you can return to your Media Library anytime to refresh your collection.

Step 1: Log into your RealEstateContent.ai account

Step 2: Click Media on the left-hand navigation panel to open your Media Library

Step 3: Locate your For You ✨ folder

Step 4: Click the ✨ button to refresh your collection

Refreshing your folder can bring in:

You can refresh your For You folder up to once per week.

Best Practice:

There's no need to refresh your folder every week!

For most users, we recommend refreshing your For You folder about once a month. This gives you an opportunity to pick up fresh imagery over time without making your For You folder something you need to constantly maintain.

Every For You folder will look a little different because it is curated using information relevant to your business and market.

You can expect a combination of:

This intentional mix gives you plenty of flexibility while helping your image library feel more relevant to the areas you serve.

To help RealEstateContent.ai curate the strongest collection possible:

Remember:

You don't need to constantly manage or refresh your For You folder. It's designed to give you an easier, more relevant starting point when choosing imagery for your content.

Your Background Source, found inside your Advanced Settings, determines which image collection RealEstateContent.ai uses when selecting backgrounds for your generated content.

While For You ✨ provides a curated starting point, you're never locked into using it.

You can choose from:

For new users, For You ✨ is automatically selected as your initial Background Source.

You can change your Background Source at any time, giving you control over the type and variety of imagery used for your content.

Do I need an active listing to have a For You folder?

No. If you don't currently have an active listing, your For You folder can still be curated using the other information available about your business and market.

Why am I seeing neutral images in my For You folder?

That's intentional!

Your For You folder combines neutral real estate imagery with more personalized and locally relevant images.

Neutral interiors, exteriors, landscapes, and other real estate imagery give you flexible options for posts that don't require a location-specific background.

Is every image in my For You folder specific to my location?

No. Your folder intentionally includes a mix.

Some images are selected or created to better reflect your market, while others are versatile real estate images that can work across a wide variety of topics.

This gives you the best of both worlds — local relevance when it makes sense and plenty of variety for your everyday content.

I just created or refreshed my folder. Why don't I see all of my images yet?

Your For You folder becomes available before the entire curation process is complete.

Additional personalized and locally relevant images may continue to populate after your folder has been created or refreshed, so you may notice your image selection grow over time.

How often can I refresh my For You folder?

You can refresh your For You folder up to once per week.

That doesn't mean you need to refresh it every week! For most users, about once a month is a great cadence for bringing newly available imagery into your collection.

What happens when I refresh my For You folder?

Refreshing gives your folder an opportunity to bring in newly added neutral imagery and local and regional images based on the information available about your business.

Do I have to use my For You folder as my Background Source?

No!

You can change your Background Source at any time. Choose:

This gives you control over which image collection RealEstateContent.ai uses when selecting backgrounds for your content.

What can I do to improve my For You folder?

Make sure the information available about your business is complete and accurate, particularly your service areas, bio, niche, and listing information.

The more relevant context available, the better RealEstateContent.ai can understand the types of imagery that may be a good fit for your business and market.

Your For You ✨ folder gives you a more relevant starting point for choosing imagery in RealEstateContent.ai.

By combining versatile real estate photography with images informed by your business, listings, locations, and market, your folder is designed to make finding great backgrounds faster and easier.

If you're new to RealEstateContent.ai, we'll begin creating your folder automatically during Onboarding. If you're an existing user, you can create yours directly from your Media Library.

Once your folder is ready, there's no need to constantly manage it. You can refresh it periodically as new imagery becomes available — about once a month is a great place to start.

And remember, you're always in control of your Background Source. Choose For You for your curated collection, All for maximum variety, or select one of your own Favorites or custom folders whenever you'd like to switch things up.

If you get stuck or something doesn't look right, reach out to our support team at [email protected] — we're happy to help.