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How to Create a Market Report Post in RealEstateContent.ai

This tutorial shows you how to create a Market Report post in RealEstateContent.ai.

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Written by Tiara McFarlane
Updated over 2 months ago

Quick Overview (What & Why)

This tutorial shows you how to create a Market Report post in RealEstateContent.ai.

Market Report posts allow you to quickly share local real estate data—such as trends, activity, and market movement—in a professional, easy-to-understand format for your audience.

Important:

This feature is currently available for U.S.-based users only.


Before You Start (Important!)

Before creating a Market Report post, make sure:

  • You are logged into your RealEstateContent.ai account

  • You are generating content for a U.S. city

  • You plan to review the data before publishing

Good to know:

Market data is pulled from a trusted third-party data provider that services markets across the U.S.

RealEstateContent.ai pays for access to this data and formats it into social media posts for you.

Always review the data to ensure it accurately reflects your local market conditions.


How to Create a Market Report Post

Step-by-Step Instructions

Step 1: Log into your account

Step 2: Open the Content Calendar

Step 3: Click “Create Market Report Post”

  • This button is located on the top bar, underneath the topic field

A pop-up window will appear.


Step 4: Select Your City

  • Start typing your city name in the City field

  • A dropdown menu will auto-populate as you type

You can:

  • Scroll and select your city from the dropdown, or

  • Type the city exactly as shown in the dropdown format

Example Format

  • Austin-TX

Very Important:

The city name must be entered exactly in the correct format.

Avoid formats like:

  • “Austin, TX”

  • “Austin in Texas”

  • “Austin”

  • Misspellings (e.g. “Aussstin”)

Using the exact format ensures the correct market data is pulled.


Step 5: Choose Property Type

From the dropdown menu, select one:

  • Single Family

  • Condo / Townhouse

  • Co-Op


Step 6: Choose Data Time Frame

Select one of the available options:

  • 1 Week

  • 90 Days

Note:

These are the only time frames available from the data provider and cannot be customized further.


Step 7: Select a Generation Date

Choose the date you want the Market Report post generated for.

Pro Tip

Avoid selecting a date too far in the future (for example, 3–4 weeks out).

Market data is:

  • Pulled in real time on the day you generate the post

  • Not updated automatically in the future

If you schedule too far out, the data may no longer feel current when it publishes.


Step 8: Choose Your Platform(s)

Select which platforms you want the Market Report generated for:

  • Instagram

  • Facebook

  • X (Twitter)

  • LinkedIn

  • Blog

When ready, click Next in the bottom-left corner.


Step 9: Let the AI Pull the Market Data

  • Give the AI 1–2 minutes to export and populate the data


Step 10: Choose a Design Template

  • Scroll through the available templates

  • Select one (a red outline will appear when selected)

Reminder:

You can change every aspect of the design later, including:

  • Template

  • Copy

  • Fonts

  • Colors

  • Background images

  • Headshot

  • Logo

Click Create Post to continue.


Step 11: Review Your Generated Market Report

  • Give the AI 1–2 minutes to generate your post(s)

  • The Market Report will appear on your Content Calendar


Customizing Your Market Report Post

Once generated, you can:

  • Edit the caption

  • Click Edit Design to access the Editor

  • Adjust layout, fonts, colors, images, and branding

  • Add your contact information, headshot, and logo

  • Convert the carousel into a slideshow video if desired


Frequently Asked Questions

What if my city isn’t available?

If your city does not appear in the dropdown, it means it is not currently available in the data provider’s database.

If this happens, try:

  • Niching up to a nearby larger city or metro area

  • Niching down to a more commonly recognized city name within your region

Availability is dependent on the third-party data provider and cannot be manually overridden.


Why is the spelling and format of my city so important?

The Market Report feature relies on exact city formatting to pull the correct data.

If the city name is:

  • Misspelled

  • Entered in a different format (e.g. commas, extra words, or abbreviations)

The system may:

  • Fail to find the city

  • Pull incorrect or no data

Always select your city directly from the dropdown when possible, or type it exactly as shown (for example: Austin-TX).


Can I customize the data itself?

The underlying market data comes directly from the third-party provider, but it can be edited within the Editor.

To access the Editor, click Edit Design on the generated market report post.


Will the market data update automatically over time?

No. Market data is pulled at the time of generation.

If market conditions change and you want updated numbers, you’ll need to:

  • Generate a new Market Report post


Is this feature available outside the U.S.?

Not yet. Market Report posts are currently available for U.S.-based cities only for now.

Summary

You’ve now learned how to create a Market Report post in RealEstateContent.ai. By selecting your city, property type, time frame, and platforms, you can quickly generate professional market content—while still having full control to review and customize before publishing.


Need Help?

If you get stuck or something doesn’t look right, reach out to our support team at [email protected] — we’re happy to help.

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