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How to Customize Your Listing Posts in RealEstateContent.ai

This tutorial shows you how to customize your property listing posts after they’ve been generated in RealEstateContent.ai.

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Written by Tiara McFarlane
Updated over 2 weeks ago

Quick Overview (What & Why)

This tutorial shows you how to customize your property listing posts after they’ve been generated in RealEstateContent.ai.

Once your listing post is created, you are not locked into the design or caption. You can:

  • Edit the caption

  • Change the design template

  • Adjust fonts, colors, and font sizes

  • Add or move your contact information

  • Add your headshot and logo

This allows you to fully tailor each listing post to match your branding and preferences.


Before You Start (Important!)

Before customizing a listing post, make sure:

  • You are logged into your RealEstateContent.ai account

  • You have already created a property listing post

  • The post is not scheduled (scheduled posts must be unscheduled before editing)

  • Note: Even if your contact information, logo, and headshot are uploaded and toggled on, they won’t automatically apply to listing posts (quite yet) the way they do for AI-generated posts.


How to Edit the Caption on a Listing Post

Step-by-Step Instructions

Step 1: Open the Content Calendar

  • Locate the listing post you want to customize

Step 2: Click into the listing post

  • A pop-up will appear showing the post preview

  • The caption will be displayed under Caption

Step 3: Edit the caption

You can:

  • Click directly into the caption text, or

  • Click Edit Caption below the caption

From here, you can:

  • Edit wording

  • Add or remove emojis

  • Copy and paste text

  • Adjust calls to action

Optional: Regenerate the Caption

Click Regenerate this caption to:

  • Make it shorter

  • Make it more personal

  • Make it less personal

  • Use Ask AI to do something special to give custom instructions

Tip:

If you plan to make major caption changes, do this before editing the design to save time.


How to Customize the Design of a Listing Post

Step 1: Click “Edit Design”

  • This opens the Editor


What You Can Customize in the Editor

Change the Design Template

  • Browse and select a different listing template

  • Templates can be swapped at any time


Edit Fonts and Font Sizes

  • Click on any text element

  • Use the top toolbar to:

    • Change font style

    • Adjust font size

    • Bold, italicize, or underline text

    • Adjust alignment


Adjust Colors

  • Update background colors

  • Change text colors

  • Apply your brand colors

  • Use your saved color palettes


Edit Layout and Spacing

  • Move text and elements by clicking and dragging

  • Resize text boxes

  • Align elements visually


Add or Edit Contact Information

You can add or adjust:

  • Name

  • Phone number

  • Email

  • Website

  • Team or Brokerage

  • License or DRE number

You can also multi-select elements to move multiple lines at once.


Add or Update Your Headshot

  • Open Branding in the Editor

  • Add or select a headshot

  • Toggle it on or off

  • Move or resize it as needed


Add or Update Your Logo

  • Open Branding in the Editor

  • Add or select your logo

  • Resize or reposition it

  • Swap between different logo versions


Saving Your Changes

When you’re happy with your customizations:

  1. Click Save and Exit

  2. Your changes will be saved to the listing post


Optional Enhancements

You can also:

  • Convert the listing carousel into a slideshow video

  • Duplicate the listing post for:

    • Open Houses

    • Price Improvements

    • Just Sold announcements


Common Questions & Troubleshooting

Am I locked into the original design?

No. Everything can be edited or replaced.

Can I customize listing posts differently for each platform?

Yes. Each generated post can be customized individually.

Can I add my branding after the post is created?

Yes. Headshots, logos, and contact info can be added at any time.


Summary

You’ve now learned how to fully customize your listing posts in RealEstateContent.ai. From captions to design templates, fonts, colors, and branding elements, you have complete control over how your listings look and feel before publishing.


Need Help?

If you get stuck or something doesn’t look right, reach out to our support team at [email protected] — we’re happy to help.

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